Post by account_disabled on Dec 13, 2023 6:48:55 GMT
Including the use of presenter strategies like Mark Prin , who has a character that is consistent with the brand image and represents the new generation. Come help draw the attention of consumers. It also creates awareness to reach consumers through Out of Home media , covering all of Bangkok. and other provinces. Friends of Attack is another strategy that the brand uses in this communication. It was born from the idea that the brand wanted to create a community for the new generation. Therefore looking for someone to be a representative in communicating, piloted by Chris Peerawas and Tae Tawan, while the online side has created promotions and promotional activities that are in line with the behavior of consumers using online media.
Also In terms of the laundry product market, Attack sees that the laundry product market has begun to Phone Number List grow again as consumers return to their normal daily lives after the epidemic crisis two years ago. It can be seen that the total market value of the products Laundry in 2022 grew 9% compared to 2021 with a value of 18,300 million baht, and Attack sees that by 2025 the overall market value will reach 19,500 million baht. This is an outstanding segment that continues to grow every year. It is still a liquid laundry product. Because it can meet the needs of consumers both in emotional terms such as fragrance and functionally in terms of cleanliness, convenience and saving time in washing. In addition, consumers are always interested and excited about trying new formulas, making the total market value of liquid laundry products.
2022 as high as 7,000 million baht, or growing to 20% from 2021. In the future, the brand It is expected that the liquid detergent market will continue to have lively competition and is the segment that brands give priority to as number one. which this rebranding of Attack It will help increase confidence in the quality of the product to consumers. It has set a sales target for 2023 at 3,220 million baht, or a growth of 12% from the previous year. As for the long-term plan for the next 3-5 years, the brand wants to be number 2 in the liquid detergent market. It is a big return to reclaim the throne of Attack that has created excitement in the laundry product market in quite an interesting way.
Also In terms of the laundry product market, Attack sees that the laundry product market has begun to Phone Number List grow again as consumers return to their normal daily lives after the epidemic crisis two years ago. It can be seen that the total market value of the products Laundry in 2022 grew 9% compared to 2021 with a value of 18,300 million baht, and Attack sees that by 2025 the overall market value will reach 19,500 million baht. This is an outstanding segment that continues to grow every year. It is still a liquid laundry product. Because it can meet the needs of consumers both in emotional terms such as fragrance and functionally in terms of cleanliness, convenience and saving time in washing. In addition, consumers are always interested and excited about trying new formulas, making the total market value of liquid laundry products.
2022 as high as 7,000 million baht, or growing to 20% from 2021. In the future, the brand It is expected that the liquid detergent market will continue to have lively competition and is the segment that brands give priority to as number one. which this rebranding of Attack It will help increase confidence in the quality of the product to consumers. It has set a sales target for 2023 at 3,220 million baht, or a growth of 12% from the previous year. As for the long-term plan for the next 3-5 years, the brand wants to be number 2 in the liquid detergent market. It is a big return to reclaim the throne of Attack that has created excitement in the laundry product market in quite an interesting way.